Logo der Arineo GmbH

Metal processing

J.D. Geck GmbH

A sales hub for the point-of-sale specialist Geck

Introduction of Microsoft Dynamics 365 for Sales at J.D. Geck GmbH

In February 2022, J.D. Geck GmbH, from Altena, gave the go-ahead for the installation of a CRM system. Previously, the sales team of the specialist for point-of-sale equipment had been using the CRM functionalities available in Microsoft AX 2009. However, they increasingly encountered limitations: there was no pipeline overview, and working with the tool was cumbersome.

The Geck sales team opted for the Azure solution Microsoft Dynamics 365 for Sales. The installation project, including the integration of the new solution with the existing on-site Microsoft AX 2009, was entrusted to the long-standing team at Arineo GmbH by the traditional company from Sauerland. Eight months later, the expanded IT landscape was ready for use. The users gained access to the system from the cloud, which has since boosted their sales activities.

Geck GmbH Werkzeug

On-site and cloud in harmony: Geck uses Microsoft Dynamics 365 for Sales from the cloud for sales - but all quotation data still comes from on-site Microsoft AX 2009.

The challenges

We got to know new faces from Arineo as part of the CRM implementation. The CRM specialists have done their job with the same high quality that we have become accustomed to from our existing contacts over the years. We are extremely satisfied with the progress of the project and the proactive support from the Arineo team!”
Dirk Hesse
IT management – J.D. Geck GmbH

Seamless user experience, despite a heterogeneous IT landscape

Device Slider

The Arineo team installed Microsoft Dynamics 365 for Sales according to best practices and trained Geck’s sales team in its use. In the future, Arineo will continue to provide Geck with support and strategic development of the software.

The experts at Arineo installed Azure Service Bus as a middleware between the ERP, the custom project management software, and the new CRM. Quotations will continue to be created in the ERP as before. After that, the data for forecasting and further processing is sent to the new CRM via the Azure Service Bus.

Since the introduction of the new system, the sales team has been able to access extensive analyses of its sales activities. The Dynamics dashboards provide real-time information about the pipeline, forecast, open opportunities, and leads, among other things.

I love my new dashboards in Microsoft Dynamics 365 for Sales! With them, I have our sales activities in view at all times and can react more quickly to any anomalies. The new system has significantly simplified our teamwork!”

Volker Koeller

Sales manager – J.D. Geck GmbH

Our solutions in the Geck project

Generate more sales success with Microsoft Dynamics.

Your request

Send us your inquiry, feedback, suggestion or other request conveniently via the form – we look forward to it!

Whether copper or fiber optic – your direct line to us.

Leandro Meermeier
Leandro Meermeier
Sales Manager and Member of the Executive Management Board