SAP Customer Data Cloud
Manage customer profiles in a compliant manner and exploit up-selling potential.

Customer profile management made easy
Only those who really understand their customers can provide them with excellent service. SAP Customer Data Cloud empowers your teams to deliver appropriate content on relevant channels for each customer profile - with user consent, of course. This is how anonymous website visits turn into loyal customers.
The advantages are obvious: you avoid data silos and can exploit your full up-selling and cross-selling potential; your customers benefit from personalized offers that actually interest them and they can adjust their preferences and consents at any time.
SAP Customer Data Cloud: your advantages
Satisfied customers
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GDPR-compliant Data Management
Today, customers expect their data to be handled with care. GDPR and other legal frameworks regulate how this must be done. All companies are obliged to provide information on the use of data and must be able to delete it completely from their systems. With the SAP Customer Data Cloud, legally compliant management of customer data, preferences, and profiles becomes child's play.
Get in touch

Patrick Hey
Head of Customer Experience SolutionsResponsibilities
- SAP CX – Portfolioberatung & Solutiondesign
- SAP B2B Commerce Cloud
- SAP hybris on-premise
Contact
- SAP CX – Portfolioberatung & Solutiondesign
- SAP B2B Commerce Cloud
- SAP hybris on-premise